At the Gym

Yesterday, I was talking with the friend in the locker room of the gym we work out in when the owner of a very chic and classy salon walked in. We sort-of, kind-of know each other (as in a "what-is-your-name-again kind of way) from our kids being in similar activities so we greeted each other and I just came right out with it, "You know, I've been thinking of you. Did you know I work for Rodan + Fields Dermatologists now?" She said, "What is that?" I said, "Well it's the same two dermatologists that created Proactiv. What they did for acne, they are now doing for sun damage." Knowing the salon is very high-end I threw in a quick fact about Nordstrom and the multi-med therapy and she said, "I'm actually looking for a new line in my salon. One that's more effective and with proven results." We met this morning and she became a PC to try the product herself and we'll see where it goes from there. But, all from a simple: "Hey, you know, I've been thinking of you! Did you know I work for ..." Yeah, you get the idea! Again, this blog is genuine. I genuinely feel very fortunate to be bringing an excellent product to people who are ready to see change, change in their skin and change in their bottom line. And for a salon, if the lobby isn't a generating a revenue stream, as far as they are concerned that's wasted real estate.